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🌟Pro - Disposals: Email

Compose and send an email out to marketing lists and other contacts

Hailey Good avatar
Written by Hailey Good
Updated over 2 months ago

Goal

Effectively engage the target audience, share relevant information, and drive desired actions.

Why

With your Letting or Sale now created you will want to send this as an email campaign to your marketing lists and other contacts.


Sending Your Letting or Sale as an Email Campaign to Matching Applicants

Send the email to matching applicants stored in your system OR to a marketing list.

Within your Disposals Interest Schedule, you can easily send a campaign to all matching applicants. To do this, simply go to the actions dropdown and select "Email matching applicant".

From there, you have the option to send the email to all matching applicants or, alternatively, select specific individuals you wish to reach or target. Once you’ve chosen your recipients, you can proceed to compose the email, tailoring the message to suit your audience.

This approach ensures you are effectively targeting the right applicants, helping to enhance your marketing efforts within the disposals process.

Kato offers a helpful feature called the "Safety Net", designed to give you greater control over your email campaigns by allowing you to double-check your recipients before sending.

This feature ensures that you can review your contact list thoroughly, with the option to remove or add recipients by simply searching for the contact, provided they are already stored within your CRM.

In addition to managing your recipient list, Kato also provides the option to send yourself a test email and preview the campaign before sending it out.

This feature allows you to ensure that both the content and the format of your email are accurate and ready for distribution.


Sending Your Letting or Sale as an Email Campaign to Marketing Lists

Within your Disposals Interest Schedule, you have the option to send a campaign to a specific marketing list uploaded by our team.

To do this, simply navigate to the actions dropdown and select "Email a marketing list". From there, you can choose the particular list you are aiming to reach or target.

Once you have selected your desired marketing list, you can follow the same steps as used in the "Email matching applicants" process.

This allows you to compose and send a tailored email campaign to the specific group you have selected, ensuring your communication is directed at the right audience.

By using this feature, you can streamline your marketing efforts, ensuring your message reaches the intended recipients with ease and precision.


Overview of Sent Campaigns:

Kato provides a summary of all email campaigns that have been sent. It allows you to track key details such as recipients, delivery status, and engagement metrics.

This feature helps you evaluate the effectiveness of your campaigns, enabling better decision-making for future marketing efforts and ensuring successful communication with your target audience!

Kato allows you to download real-time statistics from your email campaigns, providing immediate insights into their performance. This feature enables you to monitor engagement levels, track key metrics, and assess the overall success of your campaign as it unfolds.

Additionally, Kato gives you the option to download recipient-specific statistics. This ensures you have a detailed record of how individual recipients engaged with your email, allowing for more targeted follow-up actions and improved campaign management.

Engage your audience, share valuable insights, and drive results with each campaign!



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